When scrolling LinkedIn, you regularly see relatable posts of all your connections. You may also come across a few unique or striking posts. These profiles make you want to seek out the creator and check more of their stuff online.
Now, here's the thing. Most people on LinkedIn, who aren't creators, don't include links to their other online spaces or social media. Of course, if your work is partly on social media, it makes sense for you to add the link in bio to your LinkedIn profile.
LinkedIn allows you to add up to three web links to your profile. But what if you want to add more? What if you want your connections to find and connect with your work on multiple other platforms?
Here's where link in bio tools come to work. What's that, you ask? Read ahead.
What exactly is a link in bio tool?
Link in bio tools are primarily creator tools built for growing and expanding your reach. It is also great for creators who have their accounts on different platforms and want to connect with their audience.
Suppose you are a creator, an artist, an author, etc., Link in Bio tools are a great way to expand your audience base. It is also relatively easy to use these Link in Bio tools, free of cost.
These tools work by having a landing page on their website containing a list of all the links to your online spaces. So if you wish to share your websites or social media accounts with your connections, you paste the URL of this landing page in your Bio.
Is it a good idea to use link in bio for your LinkedIn?
Link in Bio has come in handy, especially for creators. People can explore and know you with all your social media and website links- from one place, Link in Bio.
It is best for people looking for brand deals. Many influencers and artists earn via brand collaborations; link-in-bio tools make it easier for them to collab with brands and companies. It is also great for someone who is a newbie or seeking funding to expand their business.
Every individual uses LinkedIn differently. While some people actively share posts on this platform, some prefer not to. If you are a marketer, artist, creator, or simply in a profession that requires you to expand your horizons- you should start using Link-in-Bio tools.
Add your LinkedIn profile link to your landing page, and allow more people to see your professional achievements. This way, you can also increase your connections and your brand presence.
If you are a private person or in a different profession where you do not want people to find you on social media, you can leave it out from your landing page.
Many times, creators find work or sponsorships and collaborations via LinkedIn. Creators on LinkedIn often miss out on brand deals and sponsorships because they don't bother to add a link to their profiles. Some creators add links to their other websites and exhaust the 'Add more links' option, and then they cannot add more. Having a Link-in-Bio tool becomes very important in those cases.
Patreon is another way your people can support your work. Adding your Patreon link to your Link in Bio is another way your audience can contribute to your work and encourage you to keep creating content.
What are some best link in bio tools to use for LinkedIn?
LinkedIn, primarily a professional networking space, is an incredible place to connect with people outside your industry. Many people add links to external websites and other platforms showcasing their work and achievements.
Sometimes, even if you want to add more links, you see that you have exhausted your profile allowance. For such situations, adding your Linkedin to your Link-in-Bio becomes essential. You only need to add one URL for all your links.
There are many Link in Bio tools today, with a few being more popular than others. Each tool is unique; however, they allow you to add unlimited links to your landing page.
Both paid and free versions of these tools are easy and efficient. Even the free versions perform seamlessly. However, opt for the paid plans if you want to use customized URLs and analytics.
These tools are of great value if you wish to add the tool URL to your LinkedIn or Instagram profile. Here are a few good link-in-bio tools you can try out.
Linktree
The most popular platform, Linktree, is a great place to link all your spaces together. It includes both paid and free plans that you can use and access to add unlimited links all in one place.
Beacons
Beacons is another site to dump all your links together. Beacons is a great place for brands, influencers, and ordinary folk to learn more about you and your work. One great feature of this tool is that you can see and track which links are performing better than others. Want to compare Linktree and Beacons?
Carrd
Carrd is another popular tool that you can use to create a central hub for all your links. You can add a custom bio for yourself on the landing page and custom links.
Or, if you want to dive in deeper, you can read our guide on more than 50 different link in bio tools discussed in depth.
Are there any disadvantages to adding a Link in your Bio to the LinkedIn Profile?
There aren't many disadvantages to using Link in Bio tools for your LinkedIn as much as there are advantages. However, it can be a little chaotic for people who generally prefer to separate their private and professional lives. However, if you can manage that, then good for you.
Another disadvantage can be that some sites can mark these links as spam, and your audience won't be able to access anything when they click on them. If the landing page URL is broken, none of your other sites and pages- including LinkedIn, will receive traffic.
Other than that, Link in Bio tools are a great way to increase your online presence and brand value.
Renowned creators who are not using Link in Bio on LinkedIn
Out of numerous active social media content creators on Facebook and Instagram, very few of them are active on LinkedIn, including MrBeast, Dominic Andre, Alex Costa, John Rondi, and many others. Even these creators still might want to leverage LinkedIn and see what value the platform can provide to them as they scale.
Conclusion
If you are fed up with texting your social media or website handles- adding the Link to your LinkedIn Bio is the perfect solution. Whether you use them in a professional capacity on LinkedIn or use it to link all your social media accounts, these tools are beneficial.
Link in Bio is a one-stop hub for accessing all your online spaces. It only requires a little bit of time to create your landing page. Once done, it is ready to use within minutes.
You can access the paid versions of these tools to host custom links and use their analytical tools to understand the CTR. This way, you can know which of your sites gets the most traffic.
To conclude, if you are thinking of expanding your online horizons and growing your connections outside of Linkedin, create a landing page via Link in Bio tools and paste that URL on your LinkedIn profile.
